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  • Writer's pictureDave Roby

Reasons a company might hesitate to choose a family business coach


  1. Limited Perspective: Family business coaches often specialize in the unique challenges of family-owned businesses. While this is valuable, it could mean they lack experience with broader business issues a company faces, like scaling operations or navigating specific industries.

  2. Confidentiality Concerns:  Family businesses often grapple with sensitive family dynamics that intertwine with company operations. A coach unfamiliar with these complexities might struggle to maintain confidentiality or navigate sensitive topics effectively.

  3. Bias Towards Family Harmony:  A core focus of family business coaching is maintaining family relationships. While important, a company might need a coach who prioritizes strong business decisions even if they cause temporary family friction.

  4. Lack of Industry Expertise: Many family businesses operate in specific industries. A coach with general family business knowledge might not have the industry-specific insights needed to address the company's unique challenges and opportunities.

  5. Cost vs. Benefit: Coaching can be expensive. Companies might be hesitant to invest in a coach solely focused on family dynamics if they feel other types of business coaching could offer broader benefits.


Important to Consider:

  • These are potential drawbacks, not dealbreakers. Family business coaches can be incredibly valuable, especially for companies facing complex family dynamics alongside business challenges.

  • The right coach can make all the difference. Do your research! Find a coach with experience in your industry and a proven track record of success with companies facing similar challenges.


By understanding both the potential limitations and strengths of family business coaches, companies can make an informed decision about whether this type of coaching is the right fit for their needs.

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